Privacy Policy
Undu.ai Data and Privacy Policy — how we collect, use, and protect your information.
Effective: 2026
Introduction
UNDU is a travel discovery, travel assistance, and travel connection platform that helps travellers discover accommodations, guides, tour operators, travel advisors, experiences, and travel-related services.
This policy explains:
- What information UNDU may collect
- How the information may be used
- How information may be processed and protected
- How users may request access, correction, or deletion of their data
UNDU aims to operate responsibly, transparently, and in alignment with applicable privacy and data protection principles, including GDPR-related guidelines where applicable.
UNDU aims to operate responsibly, transparently, and in alignment with applicable privacy and data protection principles, including GDPR-related guidelines where applicable.
Scope of This Policy
This policy applies to:
- Travellers using UNDU websites, apps, or services
- Suppliers and travel businesses listed on UNDU
- Business partners interacting with the platform
- Visitors browsing UNDU content or listings
Types of Data Collected
UNDU may collect different categories of information depending on how the platform is used.
Traveller Information
When travellers interact with UNDU, the platform may collect information required to improve travel discovery, search relevance, communication, recommendations, and platform functionality. Some information is provided directly by users, while other information may be generated through interaction with the platform. This information helps UNDU understand travel preferences, search intent, and user behaviour patterns so the platform can provide more relevant and useful travel-related services.
UNDU may collect:
- Name
- Email address
- Telephone number
- Country, city, or region
- Account information
- Travel interests and preferences
- Search queries and search intent
- Destination preferences
- Booking-related requests
- Messages and enquiries
- Uploaded content or documents
- Platform interaction history
- Travel themes selected by the user
Examples
- Accommodation searches
- Requests for guides or tours
- Questions about destinations or hotels
- Preferences such as food, accessibility, transport, or room type
Supplier Information
UNDU works with a broad range of travel-related businesses and individuals. In order to operate the platform, display listings, improve discovery, and facilitate traveller-supplier interaction, UNDU may collect business-related information from suppliers and partners connected to the travel ecosystem. "Supplier" includes, but is not limited to: hotels, resorts, homestays, hostels, villas, lodges, camps, vacation rentals, tour guides, tour operators, travel agents, travel advisors or consultants, experience providers, activity operators, transport providers, and other travel-related businesses or individuals.
UNDU may collect:
- Business name
- Contact information
- Address and operational regions
- Website and social links
- Accommodation or service information
- Availability information
- Pricing-related information
- Photos and descriptions
- Supplier engagement and response behaviour
- Performance and interaction
Automatically Collected Information
Like most digital platforms, UNDU may automatically collect technical and usage-related information when users browse the website or use the application. This information helps maintain platform stability, improve usability, understand engagement patterns, monitor security, and improve technical performance.
When users interact with UNDU, the platform may automatically collect:
- IP address
- Browser type
- Device information
- Operating system
- Language settings
- General location information
- Session information
- Usage analytics
- Clickstream and navigation behaviour
- Referring websites or sources
- Cookies and tracking information
Information from Third-Party Sources
UNDU may also collect travel-related information from external public or licensed sources in order to improve listing quality, supplier information, destination coverage, and travel discovery. The platform aims to prioritise reliable and verifiable travel sources rather than informal or unverified public discussions.
UNDU may collect publicly available or licensed travel-related information from:
- Official accommodation websites
- Tourism boards
- Online travel agencies (OTAs)
- Public business directories
- Mapping and location providers
- Reputed travel publications
- Commercial travel data providers
UNDU does not intentionally rely on:
- Reddit discussions
- Informal forums
- Social media comments
- Unverified public discussions
- Review-comment scraping for factual descriptions
How UNDU Uses Data
UNDU may use collected information for platform operations, business improvement, analytics, commercial activities, security, and communication.
Travel Search and Discovery
A significant portion of the information collected by UNDU is used to improve travel search, discovery, and matching between travellers and suppliers. This helps the platform provide more relevant results, improve travel recommendations, and better understand what users are looking for.
UNDU may use data to:
- Process travel searches
- Match travellers with suppliers
- Improve recommendation quality
- Improve search relevance
- Personalise results
- Organise travel information
- Support AI-assisted travel discovery
Communication and Enquiries
UNDU may use collected information to facilitate communication between travellers and suppliers and to support enquiries, responses, notifications, and customer assistance activities across the platform.
UNDU may use information to:
- Facilitate communication between travellers and suppliers
- Send enquiry updates
- Respond to support requests
- Send booking-related notifications
- Provide customer support
Platform Improvement and Analytics
UNDU may analyse user interactions, supplier engagement, search behaviour, and platform usage patterns in order to improve the quality, accuracy, usability, and performance of the platform. Such analysis may support operational decisions, AI-assisted systems, and future product development.
UNDU may analyse traveller behaviour, supplier engagement, search intent, and platform interactions in order to:
- Improve platform performance
- Improve search quality
- Improve AI-assisted systems
- Understand user behaviour trends
- Improve supplier visibility systems
- Improve product and feature development
- Monitor engagement and usage patterns
- Measure operational effectiveness
Such analysis may use aggregated, anonymised, pseudonymised, or system-generated information where appropriate.
Advertising and Commercial Activities
UNDU may use collected information, behavioural patterns, search intent, travel interests, and supplier interaction data to support advertising, commercial, analytical, and promotional activities connected to the operation and growth of the platform.
This may include:
- Personalised recommendations
- Audience segmentation
- Measuring campaign performance
- Supplier promotion within the platform
- Marketing analytics
- Business reporting
- Sponsored placements or promoted visibility
- Product improvement and monetisation activities
UNDU does not aim to sell personally identifiable traveller information to unrelated third parties. Where possible, advertising and analytical activities will rely on grouped behaviour patterns, aggregated insights, or anonymised information rather than direct personal identification.
Safety, Fraud Prevention and Security
Some collected information may be used to maintain platform integrity, reduce misuse, protect users, detect suspicious activity, and improve operational security.
UNDU may use information to:
- Detect suspicious activity
- Prevent abuse or fraud
- Protect accounts and systems
- Monitor misuse of the platform
- Enforce platform policies
- Maintain technical and operational security
AI and Automated Processing
UNDU may use AI-assisted systems and automated technologies to improve search relevance, understand travel intent, organise travel information, and improve the overall user experience. These systems are intended to support travellers and suppliers while maintaining a restrained, factual, and useful approach to travel-related information.
UNDU aims to avoid exaggerated, misleading, emotional, or unverifiable content.
UNDU may use AI-assisted systems and automated processing for:
- Understanding travel intent
- Processing search queries
- Improving recommendation relevance
- Generating summaries or travel information
- Organising supplier data
- Improving platform usability
UNDU aims to ensure that AI-generated content remains:
- Factual
- Restrained
- Neutral in tone
- Useful for travellers
UNDU aims to avoid exaggerated, misleading, emotional, or unverifiable content.
Cookies and Tracking Technologies
UNDU may use cookies and related technologies to improve usability, remember preferences, support analytics, maintain sessions, measure performance, and understand how users interact with the platform.
Users may control cookie preferences through browser settings where applicable.
UNDU may use cookies and similar technologies to:
- Keep users signed in
- Remember preferences
- Improve user experience
- Understand platform usage
- Measure performance and traffic
- Support analytics and advertising systems
Users may control cookie preferences through browser settings where applicable.
Data Sharing
UNDU may share information with suppliers, service providers, infrastructure partners, analytics providers, or legal authorities where reasonably necessary for platform operations, communication, security, compliance, or service delivery. UNDU does not aim to sell personal user data as a standalone commercial product.
UNDU aims to share only information reasonably necessary for operational purposes.
Information may be shared in the following situations:
- With suppliers when travellers submit enquiries or booking requests
- With technology providers supporting the platform
- With analytics, security, hosting, or infrastructure providers
- With business partners supporting platform operations
- When required by law, regulation, or legal process
- To protect platform integrity, user safety, or operational security
UNDU aims to share only information reasonably necessary for operational purposes.
International Processing
As a global travel platform, UNDU may process, transfer, or store information in multiple countries depending on operational, infrastructure, hosting, or service requirements.
UNDU aims to take reasonable steps to ensure data is handled responsibly and in line with applicable legal and operational requirements.
UNDU aims to take reasonable steps to ensure data is handled responsibly and in line with applicable legal and operational requirements.
Data Retention
UNDU may retain information for operational, legal, analytical, security, and business purposes for as long as reasonably necessary to support the platform and related services.
Data that is no longer required may be deleted, anonymised, or archived.
UNDU may retain information for as long as reasonably necessary for:
- Platform operations
- Business analytics
- Service improvement
- Legal compliance
- Security and fraud prevention
- Customer support
- Commercial and operational reporting
Data that is no longer required may be deleted, anonymised, or archived.
User Rights and Privacy Requests
Depending on applicable laws and jurisdictions, users may have certain rights relating to their information and how it is processed by the platform.
UNDU will review and respond to reasonable requests within an appropriate time period.
Depending on applicable laws and jurisdiction, users may have the right to:
- Request access to their information
- Request correction of inaccurate information
- Request deletion of personal information
- Request restriction of processing
- Withdraw consent where applicable
- Request a copy of their information
- Object to certain forms of processing
UNDU will review and respond to reasonable requests within an appropriate time period.
Data Security
UNDU aims to implement reasonable technical and organisational safeguards to reduce unauthorised access, misuse, loss, or disclosure of collected information.
No internet-based system can guarantee absolute security. Users are encouraged to take reasonable precautions to protect their accounts and devices.
Security measures may include:
- Access control
- Authentication systems
- Internal permission management
- Secure hosting infrastructure
- Monitoring systems
- Encrypted communications where appropriate
No internet-based system can guarantee absolute security. Users are encouraged to take reasonable precautions to protect their accounts and devices.
Third-Party Websites and Services
The UNDU platform may contain links, integrations, or references to third-party services and websites. These external services may operate under their own terms and privacy practices.
UNDU is not responsible for the privacy practices, content, or policies of third-party services. Users should review the privacy policies of external platforms before sharing information.
UNDU is not responsible for the privacy practices, content, or policies of third-party services. Users should review the privacy policies of external platforms before sharing information.
Children's Privacy
UNDU is intended for general travel-related use and does not knowingly aim to collect personal information from children without appropriate consent where required by applicable law. UNDU is not intended for children below the minimum age required under applicable laws. UNDU does not knowingly collect personal information from children without appropriate consent where required.
Policy Updates
UNDU may periodically revise or update this policy to reflect operational, technical, legal, or business changes.
- Updated versions will be published on the platform with a revised effective date.
- Continued use of the platform after updates may indicate acceptance of the revised policy.
Contact for Privacy Requests
Users may contact UNDU regarding privacy-related concerns, correction requests, deletion requests, or other data-related matters.
Please provide sufficient details so the request can be reviewed and processed appropriately.
Please provide sufficient details so the request can be reviewed and processed appropriately.
Changes to This Policy
UNDU may update, modify, expand, or revise this policy from time to time where reasonably necessary for business operations, platform improvements, legal compliance, regulatory requirements, security, technical changes, or operational needs.
Updated versions of this policy may be published on the UNDU website or associated platforms. Continued use of the platform after such updates may constitute acceptance of the revised policy where permitted under applicable laws.
Updated versions of this policy may be published on the UNDU website or associated platforms. Continued use of the platform after such updates may constitute acceptance of the revised policy where permitted under applicable laws.
GDPR and International Privacy Principles
Where applicable, UNDU aims to operate in alignment with relevant privacy and data protection principles, including GDPR-related guidelines and similar international privacy frameworks.
UNDU aims to process personal information in a lawful, transparent, and proportionate manner, while taking reasonable steps to protect user information, support user rights, and maintain responsible data handling practices. Depending on jurisdiction and applicable laws, users may have rights relating to access, correction, deletion, restriction, objection, portability, or withdrawal of consent concerning their personal information.
UNDU aims to process personal information in a lawful, transparent, and proportionate manner, while taking reasonable steps to protect user information, support user rights, and maintain responsible data handling practices. Depending on jurisdiction and applicable laws, users may have rights relating to access, correction, deletion, restriction, objection, portability, or withdrawal of consent concerning their personal information.